Each organisation develops ongoing plans to improve and create a stronger future. Large or small, whether a business, government body or trade organisation – your organisation will need a dynamic strategy to withstand a range of possible scenarios. This strategy will enable you to react accordingly to each likely scenario, creating space for your organisation to succeed whatever the circumstances.
If the wind changes and you want to stay on course, you will have to adjust your sails and be ready to tack whenever necessary. In our view, formulating strategy is not an analytical method but a participative design process.
In De Ruijter’s ‘Scenario Based Strategy’-model this process consists of eight strategic topics: mission, trends, scenarios, options, vision and roadmap are the first six.
In addition, to get the organization to start moving, thinking and acting should be connected and from that point forward this connection needs to be monitored regularly to make sure you are still on course and everyone is still in the right place.
Click below to find more information on each of the strategic topics.